GIOVANNI 2chic Ultra-Moist Shampoo - Avocado & Olive Oil - 24 oz

GIOVANNI 2chic Ultra Moist Shampoo, powered by our Dual Moisture Complex of Avocado and Olive Oil, is designed to treat dry, damaged hair. This shampoo deeply moisturizes and leaves coarse hair feeling soft and looking shiny. GIOVANNI holds the title as the #1 selling Hair Care line in the United States Natural Products Industry and was the pioneer in bringing salon-inspired hair care to natural product stores.

Before creating the iconic brand, there was Arthur Guidotti, a visionary with a passion for all things hair. Starting his career as a hairstylist in Hollywood and Beverly Hills, Arthur opened his own salon, On Sunset, in the 1960s. The salon quickly became a hot spot on the Sunset Strip, attracting Hollywood celebrities like Lucille Ball. Since 1979, GIOVANNI has upheld the Rule of Balance, committing to creating pure and natural products without compromising on performance.

The MOISTURIZING SCALP CARE of GIOVANNI 2chic Ultra-Moist Shampoo is enhanced by the Dual Moisture mix of Avocado and Olive Oil, providing moisture and strength for healthy, easily styled hair. The shampoo also offers DEEP CLEAN with ingredients like Aloe Vera, Shea Butter, and Botanical Extracts and Oils to balance pH levels in dry, coarse, and damaged hair.

GIOVANNI's commitment to being COLOR SAFE means that the 2chic Ultra-Moist Shampoo is 100% color-safe and nourishes hair with vitamins, antioxidants, and omega fatty acids without fading color. In line with being VEGAN FRIENDLY, GIOVANNI products use organic ingredients and are Leaping Bunny Certified, ensuring cruelty-free practices and sophisticated recyclable packaging.

With a focus on being ECO CHIC, GIOVANNI has been a leader in combining natural ingredients with salon-quality hair care since 1979. The brand continually strives to use the best ingredients while maintaining high-performance standards in beautifully designed packaging.

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