Smooth as Silk Deep Moisture Shampoo - Apple + Aloe Extracts, Frizz Control, Detangling, Sulfate & Paraben Free - 8.5 oz (Pack of 3)

GIOVANNI Smooth As Silk Deep Moisture Shampoo boasts a pearlized formula that shimmers in your palm, transforming your hair into a silky canvas. With the enriched goodness of Apple and Aloe Extracts, this shampoo offers antioxidant protection to lock in moisture and leave your hair even silkier. It gently cleanses your locks, taming unruly, dry, or curly hair to combat frizz and promote manageability. Check the Ingredients section for a list of *USDA certified organic ingredients.

GIOVANNI made history as the pioneer of full-range, salon-inspired hair care brands in natural product stores and is now the top-selling Hair Care line in the United States Natural Products Industry. But before the brand, there was a visionary. Arthur Guidotti, a hairstylist in Hollywood and Beverly Hills, nurtured a passion for all things hair. After working alongside industry icons like Gene Shacove and befriending the legendary Al Lapin, Arthur opened his own bustling salon, On Sunset, on the iconic Sunset Strip in the 1960s. The salon became a hotspot for Hollywood celebrities, with even Lucille Ball making regular visits.

Since 1979, GIOVANNI has upheld the Rule of Balance, committing to creating products that are pure, natural, and high-performing. Each GIOVANNI formulation is designed with the finest ingredients and wrapped in visually appealing, eco-friendly packaging. The Nourishing Moisturizer in this shampoo, infused with Apple and Aloe extracts, provides antioxidant protection for enhanced moisture and softer hair. Designed to be color-safe, this shampoo not only cleanses gently for smoother hair but also soothes the scalp and reduces frizz, preserving your hair color.

Formulated specifically to nourish and detangle dry, damaged hair, this shampoo offers relief from breakage and split ends, suitable for all hair types. As a cruelty-free brand with products that are Leaping Bunny Certified, GIOVANNI products are vegan-friendly and packaged in environmentally conscious materials. Since 1979, GIOVANNI has been revolutionizing the hair care industry, combining natural ingredients with salon-quality performance to deliver exceptional results.

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